Leading igaming summit ICE Totally Gaming kicks off tomorrow

Leading igaming summit ICE Totally Gaming kicks off tomorrow

ICE Totally Gaming 2017 is kicking off tomorrow at ExCel London, in the heart of London’s Royal Docks all the way till Thursday and it’s promising to be the biggest show to date with 40,925 sqm of confirmed floor space. Read on to learn more.

Top exhibitors at ICE Totally Gaming 2017

Nearly 100 new exhibitors are set to descend on the ExCel to participate at this igaming summit tomorrow. It aims to surpass the record-breaking 28,487 attendees from over 150 countries that the show witnessed this time last year. Additionally, ICE also ranked as one of the top three UK shows for 2016 for customer satisfaction.

The show which is organised and presented by Clarion Events is bringing together quality stakeholders from the igaming industry for the best gaming show possible.

Kate Chambers, Managing Director of Clarion’s Gaming Division said, “Whilst it is obviously positive to be able to talk about the growth of ICE in this way, equally we are very aware of the need to control and manage the brand’s development rather than pursue a full-out expansion strategy. What this means in practice is that we are working hard to try and mirror expansion on the show floor with a concomitant increase in visitors, a task that we continue to invest in through enhanced marketing and communications. We are only guardians of the ICE brand and it’s essential for us to manage the growth strategy in a sensible, pragmatic and, most importantly, sustainable way. Relocating to ExCeL has allowed us to grow the brand, but at the right pace.”

Bringing together the best from the industry

This gaming summit which acts as a B2B event brings together top industry representatives from both offline and online casino industry. A number of existing exhibitors including casino game provider giant Net Entertainment, have already been confirmed to be present at the event, while another 91 new exhibitors will be showcasing their product and expertise for the first time.

The event attracts people from various sectors of the gaming industry, including casino, bingo, sports betting, lottery, social gaming and much more.

We will be posting news from ICE Totally Gaming 2017 as it happens, so stay tuned to read all the latest as the action unravels.